OxtanAffiliate
management,
engineered for iGaming.
Oxtan gives casino and sportsbook operators one system for affiliate tracking, commission logic and payouts — with AI watching every click for fraud you'd otherwise pay for.
- Clicks
- 48,210 S2S + first-party
- Registrations
- 3,904 8.1% of clicks
- First deposits
- 1,112 28.5% of registrations
- NGR attributed
- €2.41M Last 30 days
- Northgate MediaHybrid · €150 + 30% · 318 FTDs · €612.4k NGR€184.2k26.2%Approved
- SlotLine NetworkRev share · 35% · 204 FTDs · €276.6k NGR€96.8k13.8%Approved
- BetTrace PartnersCPA · €220 · 297 FTDs · €198.1k NGR€65.3k9.3%Review
- Acequia AffiliatesRev share · 30% · NCO · 96 FTDs · €146.7k NGR€44.0k6.3%Below threshold
- 1,280 other affiliates€313.6k44.6%
41 of 297 FTDs share device fingerprints with prior bonus-abuse cohorts.
- Revenue share on NGR
- CPA on FTDs
- Hybrid deals
- Negative carryover
- S2S postbacks
- First-party attribution
- AI fraud scoring
- Multi-brand tenancy
- Automated payout runs
- Per-jurisdiction rules
Where affiliate programmes leak margin.
Three exports and a spreadsheet to pay one affiliate
Player data lives in the platform, deal terms in a contract, and the maths in a spreadsheet. Every payout run is a manual reconciliation nobody can audit.
Negative carryover and hybrids don't fit generic tools
A bad month should roll forward. A hybrid deal should pay CPA and rev share from the same player set. Retail affiliate software has no concept of either.
Fraud shows up after the commission is paid
Bonus abuse, incentivised traffic and self-referral look like healthy FTDs until the players churn. By then the affiliate has been paid and the money is gone.
A generic affiliate tool will cost you money.
Retail affiliate platforms track orders. iGaming runs on lifetime player value, negative carryover and jurisdictional rules that change per brand. Oxtan models that natively — no spreadsheets bridging the gap.
Everything your affiliate programme runs on.
Showing 6 capabilities
Conversion Funnels
Follow the journey from first click to registration and deposit. Build conversion funnels and find the steps where players drop off.
Click → first depositSample dataDrop-off · Clicks → Registrations−44,30691.9% lost at this stepLink & conversion tracking
Server-to-server postbacks, deep links and first-party attribution that survives cookie loss. Every click, registration, deposit and NGR event lands against the right affiliate in under a second.
Event stream · attributed- NGR updateSlotLine NetworkS2S postback0.52s
- ClickAcequia AffiliatesFirst-party0.17s
- First depositNorthgate MediaS2S postback0.44s
- RegistrationSlotLine NetworkS2S postback0.38s
- ClickNorthgate MediaDeep link0.21s
Revenue & Acquisition Returns
Connect player revenue with acquisition costs. Compare net gaming revenue, lifetime value and CPA payback to understand which channels deliver returns.
- AI-powered
Player Predictions
Explore predicted player lifetime value and churn risk alongside confidence levels. Use those estimates to inform acquisition and retention decisions.
- AI-powered
Fraud Management
Review fraud alerts and the signals behind them, including bonus abuse, incentivised traffic and self-referral. Give managers the context to investigate suspicious activity.
Risk score · before payout- BetTrace Partners78Hold
- Rivet Traffic Co.63Hold
- Acequia Affiliates41Clear
- Northgate Media9Clear
- SlotLine Network6Clear
2 of 5 affiliates held before money moves
Automatic payouts
Automate payout runs with payment thresholds and invoice generation. Give finance a clear record of commissions, adjustments and payment status.
September run · €500 threshold- Northgate Media€184.2kQueued
- SlotLine Network€96.8kQueued
- BetTrace Partners€65.3kQueued
- Acequia Affiliates€44.0kQueued
Applying deals, thresholds and adjustments…
Every affiliate scored before money moves.
Anomaly models run continuously across clicks, registrations and deposits. Managers see the score, the signals behind it and the commission at risk before they decide.
- 01Bonus abuseClusters of FTDs sharing device fingerprints or payment instruments with prior abuse cohorts.
- 02Incentivised trafficDeposit-then-withdraw cycles and near-zero wagering after the welcome bonus clears.
- 03Self-referralRegistrations traced back to the affiliate's own devices, IP ranges or payment details.
- Commission held
- €9,020
- Auto-approved
- 1,253 affiliates
- Needs a human
- 31 reviews
41 FTDs share device fingerprints with a prior bonus-abuse cohort
14 registrations trace to the affiliate's own IP range
Deposit-withdraw cycles 2.4× above programme baseline
Wagering and retention in line with cohort
No anomalies across 204 FTDs
Three steps to a programme that runs itself.
Move from scattered spreadsheets to a controlled, auditable payout workflow without disrupting the way your team operates.
- 01
Onboard your brands
Connect via API or S2S postback, then import affiliates, deals and historical balances with guided migration templates.
- 02
Track every affiliate
Attribute clicks, registrations, deposits and NGR in real time while AI continuously reviews traffic quality.
- 03
Automate the payout run
Calculate commissions, apply thresholds and carryover, generate invoices and export an approved run to finance.
Live in under 30 days, balances intact.
Bring your programme over from wherever it runs today. Every affiliate, deal and balance arrives where it left off — and a parallel run proves the numbers before you switch.
- Typical go-live
- <30days
- Balance continuity
- 100%
- Validation
- 1parallel run
- 01Connect
- 02Import
- 03Validate
- 04Cut over
- Affiliates1,284 accountsQueued
- Deal termsRev share · CPA · hybridQueued
- Open balancesPending commissionQueued
- Carryover positionsNegative NGR rolled forwardQueued
Built with the operators who'll run it.
Figures as of September 2026, pre-launch. Design-partner names are shared under NDA on request.
Before you join the list.
The details that matter, from commission logic to your first payout run.
- Deal logic
- AI scoring
- Migration
- Multi-brand
- Early access
- Licensing
Can Oxtan model revenue share with negative carryover?
Yes. Carryover is a per-deal setting: a negative NGR month rolls forward and offsets future commission until cleared. Hybrid deals apply it to the rev-share component only, leaving CPA untouched.
Does the AI approve or reject affiliates on its own?
No. Scoring holds suspicious commission and shows the signals and amount at risk. An affiliate manager makes the call; every decision is logged in the audit trail.
Which platforms can we migrate from?
Migration templates cover the major hosted affiliate platforms, plus CSV import for in-house systems. Historical balances and open carryover positions come across with the affiliates.
Can we run several brands or white labels in one account?
Yes. Each brand, region or white label gets its own workspace with scoped roles for affiliate managers, finance and compliance, all visible from a single pane.
When does Oxtan launch, and what does early access include?
Public launch is October 2026. Early-access operators get priority onboarding and migration support, locked-in pricing and a direct line to the product team on their deal logic.
Does Oxtan operate gambling services?
No. Oxtan is B2B software for licensed operators. It does not run games, hold player funds or accept wagers.
Be first to launch with Oxtan.
We're onboarding a limited group of operators before public launch. Fill in your pass — we'll reach out with access and a migration plan for your programme.
- Operator
- Your company
- Workspace
- your-domain.com
- Migrating from
- Current platform
- Programme size
- Affiliates
- Priority onboardingA guided migration plan for your brands, affiliates and historical balances.
- Early-access pricingLock in launch pricing before Oxtan becomes generally available.
- Direct product inputWork directly with our team on your deal logic and payout workflow.